Masterclass – 90-minutes live talk of professional development
”So excited about this opportunity to connect digitally with the CTA community, though we currently are physically apart.” Helena Nordstrom, Fine Arts Museums of San Francisco.
Agenda’s Masterclass assemble the arts sector’s big ideas, explain best practices and deliver key learnings as heard at Communicating the Arts and Culture Business conferences. The aim of these Masterclasses is to provide a robust understanding in communication and fundraising strategies and assist the culture sector with professional development and skills to thrive.
Here’s how it works: each session is a masterclass based on a case-study, led by two speakers and a moderator (Corinne Estrada). Following the masterclass, participants will be split off into separate breakout rooms to finally reunite so we can share key learnings.
We have crafted exceptionally high-quality content in collaboration with the outstanding professionals who will be leading those online masterclasses: Linda Butler (Fine Arts Museum of San Francisco), Magnus Restofte (Royal Danish Theatre), Gift Chansa (Circus Zambia), and many more. So far, we have enough content to get you going until August!
Our very first webinar has been held by Rikke Sanderhoff Morch, Head of Communications at the Natural History Museum of Denmark. She walked us through the ups and downs, the ins and outs of a 10-years fundraising campaign leading to the opening of a new National Museum of Natural History in 2023. In addition to sharing the strategy they’ve put in place, she gave advice and best practices for raising funds for an ambitious national project.
As we recorded this Masterclass, you will be soon able to watch it on-demand as all the others.
If you wish to watch past Masterclasses or attend one of them, check out the dedicated page