Account Director at Think China, Australia
Charmaine is a digital marketing professional at global agency Think China. She specialises in assisting brands connect with Chinese-speaking audiences in Australia and around the world.
She has worked with clients from a range of industries to enter the China market, including government departments, arts, cosmetics, food and beverage, health, property and insurance.
Charmaine’s comprehensive understanding of Chinese audiences’ media consumption and the latest developments within the constantly evolving digital landscape have been the key to her success and that of her clients.
Her recent successful campaign for the Art Gallery of New South Wales helped the Heaven and Earth in Chinese art exhibition exceed ticket sales targets by 104% and diversify audiences.