Vigdís Másdóttir - Speaker

Beyond Boundaries: The Waterdrop Young Curators Initiative

Director of Marketing and Communication, The Waterdrop Project

Abstract:

The Waterdrop is a collaborative project initiated by Kópavogur Municipality, bringing together four cultural institutions from the Nordic and Baltic regions. At its heart, the project empowers children to become curators — designing exhibitions and leading creative workshops that blend the timeless themes of Nordic children’s literature with the United Nations Sustainable Development Goals.

This participatory model encourages young people to explore global challenges — such as gender equality, climate action, and social responsibility — through artistic expression and cultural heritage. Over its 3.5-year lifespan, The Waterdrop engaged nearly 5,000 children and secured €450,000 in European cultural grants, showing the power of placing creativity and leadership into young hands.

About Vigdís Másdóttir:

Vigdís Másdóttir (She/Her) is an actress, educator, and arts promoter, currently serving as Director of Marketing and Communication for The Waterdrop Project and Meko in Kópavogur Municipality. She holds a Bachelor’s degree in Acting and a Master’s in Art Education specialising in acting.

Vigdís previously developed the Acting Program for the City Theatre in Reykjavík and led PR and marketing for the Iceland University of the Arts. Her career bridges performance, education, and community engagement, with a strong focus on empowering young audiences through creativity and storytelling.

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