Jasmin Mickein studied Art History at Ludwig-Maximilians-Universität in Munich (Germany) and Business Administration at Université de Genève (Switzerland) and at Otto Beisheim School of Management in Vallendar (Germany). After working for Siemens AG and for a Bertelsmann AG subsidiary in Paris (France) she went back to the Museum field and worked as Head of Marketing at the museum Kestnergesellschaft in Hannover (Germany).

Since 2012 she is Head of Press and Public Relations at the Art Museum Kunsthalle Bremen (Germany). Her essential ambition is to reach new audiences and to turn the image of the museum into an accessible, human and enriching institution. She has also curated "What is Love? From Amor to Tinder" (2018/19), a highly acclaimed exhibition, which targeted a new and younger audience. 2023 she launched and develop the new web app "It's an Art Match" at Kunsthalle Bremen.