Jane Rosier - Speaker

Jane Rosier

🚀 Join us to explore how strategic marketing can redefine the cultural experience!

📅 June 17-19, 2025

🎤 Speaker Announcement – CTA Amsterdam ✨

We're excited to announce that Jane Rosier, Director of Marketing & Communications at the London Museum, will be one of the speakers at our next conference in Amsterdam!

🌟 Title: Embracing Cultural Leadership through Strategic Marketing

🌍 Abstract:
How can cultural institutions use marketing as a strategic tool to deepen audience engagement and drive long-term impact? Jane Rosier will explore the crucial role of branding, digital storytelling, and audience insights in shaping the future of cultural organizations.

Drawing from her extensive experience in some of the UK’s leading cultural institutions, Jane will share how a well-crafted marketing approach can enhance visitor experiences, strengthen institutional identity, and build lasting connections. Her keynote will provide actionable strategies to help cultural leaders navigate evolving audience behaviors and technological advancements while staying true to their mission.

👩‍🏫 Bio:
As Director of Marketing & Communications at the London Museum, Jane Rosier leads strategic marketing initiatives to amplify audience engagement and increase institutional visibility. With a career spanning the Victoria & Albert Museum, the Royal Opera House, and The Audience Agency, she has been instrumental in designing high-impact campaigns that drive cultural participation.

Her expertise lies in combining creative storytelling with data-driven insights, ensuring that marketing efforts not only attract visitors but also foster deeper connections. Passionate about the arts, Jane is a key figure in reimagining how museums and cultural organizations engage their audiences in an ever-changing digital landscape.